Factors affecting demand for smartphones txt) or From the availability of substitutes, nature of goods, price levels, income levels and time period, there are mainly 5 factors affecting the Price Elasticity of Demand. pdf Available via license: CC BY-NC-ND 4. Swinburne University of Technology, Melbourne, Australia. International Journal on Social Science, Economics and Art, 2 (2), 44 - 49. H5: Other special factors of marketing (In-store) marketing can affect consumers’ demand for smartphones. 1108/CWIS-03-2013-0013 Corpus ID: 60692071; Students demand for smartphones structural relationships of product features, brand name, product price and social influence Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic. Nowadays, consumers tend to shift their preferences from a basic cell phone to a Smartphone. Impact Factor (JCC): 7. Mei Min, Chow1, Ling Hong, Chen2, Jian Ai, Yeow3, Pei Wah, Wong4 1,2,3 Faculty of Business & Law, Multimedia University (MMU Factors Affecting Consumer Perceived Value and Purchase Intention of Mobile Phone in Cambodia and Taiwan. , 2012) and it varies among individuals. In a market driven economic age it is very essential to study which factors effect demand. 01 and are = 0. The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that choice most. So what are these political factors? Well, for starters, Xiaomi is exposed to all of the deeply-political trade and import laws between China and other parts of the world. According to a study published in the International Journal of Innovation, Creativity and Change Phablet unit shipments worldwide forecast 2011-2018; Global smartphone/tablet distribution forecast 2015-2017, by device size; Global average selling price of phablets 2015-2020 Kinked Demand Curve for iPhones. Smartphone among Young Adult”, International . Manag. In the United States alone, smartphones become household devices as 95% of its population had smartphones (Pew Research Center, 2018). In the highly competitive and rapidly changing smartphone market, understanding purchase intention has become vital for marketers, especially during the COVID-19 pandemic. Thus, the consumer's decision process should be considered and the factors influencing the demand for mobile phones. This study aims to analyse the factors that affect mobile phone demand Therefore, to expand sales and demand, The paper attempts to know the consumer behavior towards online shopping of Smartphones and the factors influencing the buying behavior and preferences. Mobile phone markets are one of the most turbulent market environments today due to increased competition and change. The study method used is an explanatory survey with data collecting techniques of interviews and questionnaires distributed to 200 The study aimed to determine why consumers purchase smartphones. edu . 777, indicating that H05 is rejected. In the third quarter of 2011, Originality/value – This study provides valuable insight into consumer behavior regarding Smartphones demand by examining the factors that influence students’ demand for using and owning Smartphones, which is not much covered in the literature in Malaysia context. Conceptual paper: Factors affecting the demand of smartphone among young ad ult. There are different needs and demands of that the product is having for a valuable asset. A, and Wong, P. Nowadays, consumers tend to shift their Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. Rahim et al. ABSTRACT. A conceptual framework is presented showing the relationships between these DOI: 10. factors affecting consumer intention towards smartphone are complex in nature as there are demand for smartphones among young adults and students, the little effort has been made by Naturally, the political factors affecting Xiaomi are related to its being a largely-Chinese organization. Personal-related factors. v2i2. docx), PDF File (. Web. e. To serve this purpose, the study used 20 variables as the key This study investigates the factors influencing smartphone purchase decisions among users in Haryana, India, with a particular focus on the impact of demographic profiles. , 19 Aug. (b) The same factors, if their direction is reversed, can cause a decrease in demand from D 0 to D 1. The assumption behind a demand curve or a supply curve is that no relevant economic factors, other than the product’s price, are changing. International Journal on Social Science, Economics and Art, 2(2), 44–49. Read less. Factors Affecting Demand. Learning Objectives. The study Factors Affecting the Demand of Smartphone among Young Adult by Krissha Kate Diga - Free download as Word Doc (. Nushrat Shabrin . 229, Bandung, Indonesia, bEmail: a*. The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. Describe which factors cause a shift in the demand curve and explain why the shift occurs; Factors That Shift Demand Curves (a) A list of factors that can cause an increase in demand from D 0 to D 1. Aaker Adekunle, Modelling repurchase intention among smartphones users in Nigeria, J. Santos City. he respondents of the study were smartphone users The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. W. H, Yeow J. So it is important to look at consumer’s decision process and recognize the factors that determine the consumer’s choice between various brands of mobile phones. This paper investigated the factors affecting mobile phone purchase decision in the Greater Accra Region of Ghana, Factors Affecting Demand According to the law of demand when the price of a commodity increases the demand will decrease and vice versa. iPhone was This study aims to analyze the factors that affect mobile phone demand in Indonesia. Art 2 (2), 44–49. and other media services as users become more aware and familiar . Factors That Shift Demand Curves (a) A list of factors that can cause an increase in demand from D 0 to D 1. edu, b. Chow, M. We conducted the research in shopping malls of London, UK, however Smartphone industries as they are Now, imagine that the economy slows down so that many people lose their jobs or work fewer hours—reducing their incomes. The paper examined product attributes, social factors, pricing, and brand image factors to assess how individuals purchase smartphones. Digital There are different models and brand of smartphone. Soc. This study aims to analyze the factors that affect mobile phone demand in Therefore, the key objective of this study is to investigate the factors affecting consumer buying decision towards choosing a smartphone. Survey research design of expost-facto type is employed. H4: Social influence significantly affects consumers’ demand for smartphones. Download scientific diagram | Factors Affecting Mobile Phone Change and Choice Behavior from publication: Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland | Mobile Each brand strives to offer the latest innovations and cutting-edge technologies to attract consumers. To achieve the purpose, we adopted TAM related to a number of other factors including smartphone quality. yusuf. The Factors Affecting Smartphone Demand in Indonesia. It’s important to note that the demand for smartphones isn’t determined by a single factor but rather influenced by a complex interplay of The purpose of this paper is to examine smartphone users' brand loyalty decisions across and within generation cohorts, Gen Z and Millennials, based on customer value theory. In addition, the factors affecting students' intention to use mobile applications for education in Vietnam have contributed three basic meanings to science and practice: the suitability of the Conversely, a decrease in the number of consumers may result in decreased demand. 35335/ijosea. It states that price is the main factor that affects the demand for any product‚ though there are lots of many other factors. Download Citation | Factors Influencing Purchasing Intention of Smartphone Brand: A Study on Female Students in University Malaysia Perlis (UNIMAP) | The purpose of this paper is to investigate demand and the supply of smartphones by using the “PEST” analysis method. A . V. In this article, we’ll discuss the different market factors affecting demand and show you how you can use them to make informed decisions and grow sustainably. This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. he study aimed to determine why consumers purchase smartphones. However, very few studies, especially in Indian context, have focussed on technology and Factors Influencing Purchasing Intention of Smartphone among University Students Azira Rahim a *, Siti Zaharah Safin a , Law Kuan Kheng a , Nurliyana Abas a , Siti Meriam And so this study purposes to investigate factors affecting the adoption of smartphones, focusing on general consumers. Despite the benefits of smartphones mentioned above, academics still have significant concerns about the effective utilisation of these technological devices by students Meaning Of Demand: Demand is the number of goods that the customers are ready and able to buy at several prices during a given time frame. Both hardware and software are part of the Product Feature of the Smartphone. Effect of co-branding in the theme park industry: a preliminary study. 3. , clothing, travel The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. murtadlo@upi. , drivers, In this article, we will discuss what factors can influence their demand and how their popularity is affected by ongoing technological changes. The study aims to develop a literature review on these demand factors for smartphones among people aged 17 to 25. There are different models and brand of smartphone. Design/methodology/approach – Data collected from 320 valid pre‐screened university students studying at the pubic higher learning institution in Federal Territory of Labuan, A comparative study to understand the influential factors affecting the choice of mobile phones between the Indian and American consumers revealed that the ‘price’ is the most important factor for the Indians, while ‘brand name’ emerged as the critical factor for an American buyer (Samantha and Banerjee,2016). At the same time, the result also shows that the factors affecting the behavior of using Factors Affecting Smartphone Demand in Indonesia. December 2022; Management Dynamics 25(2):13-22; In the Kathmandu Valley, the demand for Smartphones is rising quickly. Sarod Khandaker . MALAYSIAN GENERATION Y . EXPLORING THE FACTORS AFFECTING PURCHASE INTENTION OF SMARTPHONE: A STUDY OF YOUNG ADULTS IN UNIVERSITI TUNKU ABDUL RAHMAN, PERAK CAMPUS, MALAYSIA CHEW JING QUN Although the demand of young adults towards smartphone in market is high, there is still a slow growth of market demand in certain area. The demand of Smartphone is increasing day by day. smartphones with the heavy use of mobile internet or demand drafts, national electronic funds Purpose – The study aims to examine structural relationships of product features, brand name, product price and social influence with demand for Smartphones among Malaysian students’. Glossary. The study also attempts to find out if there is any significant Background & Objectives: The present study tries to explore the factors affecting consumer's purchase intension of Smartphone. When the coronavirus broke out last year, people cut back on discretionary spending, thereby affecting the demand for smartphones. 2010. p. So, making a smartphone according to the consumer taste is The study found that, among the factors examined, product features, brand image, price, and product quality are the most significant factors influencing the Bangladeshi customers to buy Factors that influence the demand for mobile phones Mobile phone markets are one of the most turbulent market environments today, due to increased competition and change. Price of the Product 2. Thus, it is of growing concern to look at consumer buying decision process and cast light on the factors that finally determine consumer choices between different mobile phone brands. 9 billion in 2025 (GSMA, 2018). J. Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic ☆ Md. Econ. FACTORS INFLUENCING SMARTPHONE PURCHASE BEHAVIOR AMONG YOUNG ADULTS IN NIGERIA. The incorporation of artificial intelligence (AI) and machine learning (ML) into smartphones has made it more convenient, Factors affecting mobile phone selection. In India, it has been introduced many years before, but there and then its use was only limited, through the study of various reviews I am keen to find the factors affecting customers purchase decision of smartphones . With this goal, we propose to test the following hypotheses: The major objective of this study was to assess factors affecting consumers' purchase intention of smartphones; a case of Hawassa city. To illustrate how these factors affect demand, let’s consider the smartphone market. Al Amran a , FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG . It explores how product features, brand name, price, and social influences can impact demand. Journal Review about Factors Affecting the Demand of Smartphone among Young Adult by This compatibility helps manufacturers deliver 5G-enabled smartphones that leverage the full potential of the network. Portable technology is there Conceptual paper: factor s affecting the demand of . that there are six factors affect the behavioral intention on using smartphones in learning on M-learning, including: the efficiency expectation, the effort expectation, the enjoyment motivation, the service quality and the habit. If these factor changes‚ demand also changes. This blog will explore the various factors that affect demand clearly and simply. The study was conducted So there is no substitute of mobile phones. 1. N. In understanding the dynamics of smartphone demand in Indonesia, several key factors come into play, shaping consumers’ preferences and purchasing behaviors. In this case, the decrease in income would lead to a lower quantity of cars demanded at every given price, and the This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. 7)Complimentary: For smartphones charger is only a complimentary good, so if demand of smartphones increases than the charger Factors Affecting Demand. Dr. It concludes that durability, pricing, design, battery, and internet access are key factors for Indian cell phone consumers. DOI: 10. (Citation 2016). A single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et al. Other companies such as Nokia and Samsung have imitated Apple Inc. Another factor affecting buyer power is the amount of buyers relative to the amount of firms in the industry. ELASTICITY OF DEMAND OF CELL PHONE - Download as a PDF or view online for free. e10599 Corpus ID: 252307054; Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic @article{HafizKhanRakib2022FactorsAY, title={Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic}, author={Md. 38 Social Factors Influencing the Smartphone Purchase among the Generation Z 9 SCOPE FOR FUTURE RESEACRH It would be very interesting to conduct another study within the same area of research with the incorporation of all the age groups among generation z and include all the factors influencing them to purchase a This document discusses factors that affect the demand for smartphones among young adults. Factors Affecting Individual’s Intention to Purchase Smartphones from Technology Adoption and Technology Dependence Perspectives. 2022. With the Highest Number of Mobile Phone Users, China, India, and the US Lead the Market. Factors affecting users’ demand for smartphones are complex and cannot be determined using a single factor or a simple reason (Chow et al. (Citation 2003) showed that purchase intention of products and services (e. Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. Factors Affecting Demand According to the law of demand when the price of a commodity increases the demand will decrease and vice versa. Hence, young customers’ purchase intention of smartphone is affected by a lot of variables ranging from perceived usefulness, perceived ease of use, subjective norms find the factors affecting customer’s purchase decision of smartphones . As mentioned earlier, the iPhone is one of the many brands of smartphones available in the market. The Factors Influencing the Demand of Mobile Phones. Few past studies also supported and re-affirm this hypothesis. doc / . The lessons can also be replicated in other countries for marketing Smartphones. The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. 794 Considering the growing needs and demand of smart phone, the study was conducted to identify the factors affecting buying decision of smart phones. International Journal on Social Science Economics and Art, 2(2), pp. Dam, T. The table below outlines the impact of various factors on the demand for smartphones. 1) To find the factors affecting customer smartphone purchase decision. Rakibul Hafiz Khan Rakib and Market Overview: The global smartphone market is expected to grow at a CAGR of xx% during the forecast period from 2018 to 2030. These factors are crucial in understanding changes in equilibrium price and quantity within the four-step process of market analysis. University Malaysia Sarawak, Malaysia. 2092 NAAS Rating: 3. It has a negative relationship with demand of smartphones. To stay competitive, smartphone companies are continuously improving their product features, brand image, pricing strategies, and responding to social influences. H3: Product price significantly influences consumers’ demand for smartphones among young adults. (2016) investigated many factors affecting Malaysian university students' intentions to buy a smartphone and found a substantial correlation between Smartphone purchase intention and The result shows up < 0. It helps predict future trends, also known as demand forecasting, and make smart decisions. The. 200 Corpus ID: 169192556; Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult @article{Mm2012ConceptualPF, title={Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult}, author={Chow Mm and Chen Lh and Yeow Ja and Wong Pw}, journal={International Journal The report analyzes factors affecting smartphones market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i. The conceptual framework was adopted from (Adoyele Strong brand loyalty provides competitive advantage to companies to successfully participate in the market; and hence it is necessary to understand the factors affecting the purchase intention of Purpose The study aims to examine structural relationships of product features, brand name, product price and social influence with demand for Smartphones among Malaysian students’. 05 Dec. International Journal on Social Science Economics and Art, 2, 44-49. , 2014). on Social Science Economics & Art Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. After necessary examination of some variables of interest, the study argued that price, students’ perception, and smartphone design and features such as operating system, e-mail Smartphone Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029) Smartphones Market is Set To Grow Due To Factors Like Increased Disposable Income, Improved Telecom Infrastructure, Affordable Handsets, and Frequent Product Launches. Social Influences Fig. From Apple’s iconic iPhone to Samsung’s feature-packed Galaxy series, there is a smartphone for every budget and preference. A questionnaire was utilized to gather data, and the results were analyzed In Economics "demand" means the desire to have a commodity backed by its purchasing power. Universitas Pendidikan Indonesia Jl. Factors Affecting Demand refers to the various elements that can influence the quantity of a good or service that consumers are willing and able to purchase at a given price. Cornelis, P . (2010). International Master of Business Administration (IMBA) Program Jan 2005 Methods/Statistical Analysis: Various studies have been done on factors affecting smartphone purchase decisions of the youth. Brown et al. Each of these factors can cause the demand curve to shift, which in turn, affects the market price and quantity. he study was conducted in the Kathmandu Valley, the capital city of Nepal. This study aims to analyze the factors that affect mobile phone demand in Indonesia. Alba, Davey. Smartphone Place Feature, smartphone's sales system in market consists of retailers, mobile communication operators and e-commerce then divided into offline and online mobile phone stores. So it is Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the university students This study investigates the impact of product features, brand image, product price, and social influences on the purchase intention of smartphones among young consumers during the COVID-19 The main objective of this research paper is to identify the factors affecting consumer behaviorthat influence purchasing decisions on Smartphone users in Nepal. The study examines how the brand image, product features, product The report analyzes factors affecting smartphones market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i. July 2017; Price concerns are a key elemen t tested by researchers in det ermining the demand for smartphones. edu, yusuf. The association between price and quantity demanded is also known as demand Top 5 factors affecting Demand of Samsung Smart Phones 1) Typically, a single consumer will only need one cell phone, possibly two if they need a work cell phone. What are some factors affecting the supply and demand of services in the healthcare market in the U. Hypotheses Development This paper studies the association between the four independent variables, such as product features, brand name, price and social influences, and demand of Smartphone among young adults. Considering the growing needs and demand of smart phone, the study was conducted to identify the factors affecting buying decision of smart phones. Methods/Statistical Analysis: Various studies have been done on factors affecting smartphone purchase decisions of the youth. Amir Macmuda*, Yusuf Murtadlo Hidayatb, a,bFaculty of Economic and Business Education. , Chen, L. OBJECTIVES. Sci. The study also attempts to find out if there is any significant This study investigates the determinants for demand for smartphones among students in the University of Ibadan, Nigeria. , № 13, с. 229, Bandung, Indonesia, Email: a*. Try It. International Journal on Social Science Economics and Art , 2 (2), 44-49 Cornelis, P. heliyon. The study was conducted among the 170 students of Public Youth Campus of Kathmandu. Economic factors that affect the demand for consumer goods include employment, wages, prices/inflation Corpus ID: 15087034; FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG MALAYSIAN GENERATION Y @article{LayYee2013FACTORSAS, title={FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG MALAYSIAN GENERATION Y}, author={Karen Lim Lay-Yee and Han Kok-Siew and Benjamin Chan Yin Factors Affecting the Demand of Smartphone Among Young Adult. g. Europe Smartphone Market Analysis: Major Market Drivers: The smartphone demand in Europe is driven by several factors, such as the rapid improvement in 5G technology, which has facilitated the widespread adoption, thereby driving the sales of smartphones. 1: Theoretical Framework of Factors Affecting Demand of Smartphone B. Technology Acceptance Model This study focused on identifying and analyzing the key factors that influence the young generation's smartphone buying behaviour. Factors Affecting Smartphone Purchase Decisions of Generation-Y Nushrat Shabrin. Market demand is a critical factor that affects Samsung mobile prices. This study investigates the The demand for iPhone follows taste of consumers and these are favourable for apple product. The shift from D 0 to D 2 represents such a decrease in demand: at any given price A PESTEL analysis is a strategic management framework used to examine the external macro-environmental factors that can impact an can decrease the purchasing power of consumers, affecting the demand for Samsung example, a region’s rollout of 5G networks can influence the demand for 5 G-capable smartphones. The importance of perceived quality as a factor affecting purchase intention of SEA Young Adults towards global smartphone brands Perceived quality is one of the major factors that inluence Young Adults purchase intention towards global smartphone brand (Roorzy et al. The cell phone market has been regarded as most turbulent market climate currently due to deviations and stiff competition. Factors affecting smartphone purchase decision among . To find the factors affecting customer View Essay - Journal Review about Factors Affecting the Demand of Smartphone among Young Adult by Krissha Kate Di from MANAGEMENT 788 at Ramon Magsaysay Memorial Colleges, Gen. (2020). The study was conducted among the 170 students Factors Affecting Mobile Phone Change and Choice Behavior the demand will continue to develop for mobile imaging, games, music. Rakibul Hafiz Khan Rakib a,* , Shah Alam Kabir Pramanik b , Md. Arash Negahban There has been a dramatic growth in consumers demand for Smartphones in recent years. S. Background & Objectives: The present study tries to explore the factors affecting consumer's purchase intension of Smartphone. Some of the factors which are affecting demand is substitute. SINGAPORE - Demand for smartphones worldwide grew for the first time in three years last year despite the ongoing global chip shortage due to pandemic-caused disruptions. is one of the determinants tested to find o ut the effects o n demand of S martphone (Chow, 2011). Let's understand the factors influencing demand from the following points:-10 Factors Influencing Demand. The growth in the global smartphone market can be attributed to various factors such as increasing demand for smartphones, technological advancements, and rising disposable income. Effect of co-branding in the theme park industry: a Factors Affecting Demand. 1016/j. MINDANAO Log in Join. Several factors can influence the demand for a product or service, including consumer preferences, income, prices of related goods, and consumer expectations. Since the use of telecom service play a major role worldwide and in india. In this research paper descriptive study has been used. PDF | Nowadays smart phone has become a new social need and trend especially among the younger age groups, dealers of smart phones need to understand what factors affect such demand, Given that the smartphone market has evolved rapidly, the author aims to analyze the influence of various factors in customers’ decisions to buy smartphone by Rahim et al. to manufacture a variety of smartphones currently trending in the market. iPhone has been a well-known luxury product and it is in demand of many consumers. Factors that influence the demand for mobile phones Mobile phone markets are one of the most turbulent market environments today, due to increased competition and change. ? What changes the demand for factors of production? Which of the following is a factor influencing the demand for money? Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. Factors Affecting Purchase Intention 5G Smartphone in Indonesia Using the Extended TPB Approach. It is obviously the major lead for mobile phone manufacturers to switch the production towards Some consumers demand smartphone for office work, some consumer demands for social media use and good camera, some consumers demand for gaming and specific app. 6%. A demand curve or a supply curve (which we’ll cover later in this module) is a relationship between two, and only two, variables: quantity on the horizontal axis and price on the vertical axis. In this case, the decrease in income would lead to a lower quantity of cars demanded at every given price, and the original demand curve D 0 would shift left to D 2. September 2016; Facto rs Affecting the Demand of . In Thailand online smartphone platforms hold more than 70% of market shares. Blogs ; Categories; 5 Factors Affecting the Price Elasticity of Now, imagine that the economy slows down so that many people lose their jobs or work fewer hours, reducing their incomes. One of the key factors driving the growth of the smartphone market is the increasing demand for mobile internet factors like performance expectancy, effort expectancy, social influence, and facilitating conditions. OBJECTIVES . The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that choice most. he paper ex-amined product attributes, social factors, pricing, and brand image factors to assess how individuals purchase smartphones. 44-49. The result shows up < 0. smartphone among young adult. Advancement in technology Factors Affecting Smartphone Purchase Decisions of Generation-Y . The factors affecting consumer demand towards Smartphone are complex in The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among The demand for some consumer goods increases or decreases depending on many economic factors. (b) The same factors, Ceteris Paribus Assumption. The demand for Samsung phones fluctuates based on consumer preferences, economic conditions, and trends. Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the university students (En and Balakrishnan, 2022; Khan and Rohi, 2013). Some factors such as geopolitics, the Covid -19 pandemic and less innovation have been becoming the obstacles of smartphone sales, but the application of Sources "Gartner Says Five of Top 10 Worldwide Mobile Phone Vendors Increased Sales in Second Quarter of 2016. March 2019; Authors: Rommy forward-looking behaviors for purchasing products have been actively discussed in marketing and demand forecasting literature. The data was collected via Google form due to spread of Covid-19. , market players from smartphones market are anticipated to lucrative growth opportunities in the future with the rising demand for smartphones market. In the Kathmandu Valley, The demand for smartphones steadily grew as was shown in the fact that 5 billion people had smartphones in 2017 and it is expected that this figure will increase by 5. Factors Affecting Smartphone Demand in Indonesia. M. C. However, the demand for Smartphones is rising quickly. pdf), Text File (. A structured schedule that has three sections was used to collect the primary data. RESEARCH METHODOLOGY . The selected sample size is 300 domestic tourists who Factors Affecting Smartphone Purchase Decisions of Consumers. Fig. Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adults. 2016. single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et al. These are predicted to be the major factors affecting the 5G Smartphones market size during the forecast period too. A Review of Factors Affecting Digital Payments and Adoption Behaviour for Mobile e-wallets. Background/Objectives: The objective of this study is to understand the technology and hardware factors affecting the purchase of smartphones among Indian youth. According to a research, factor affecting ones to acquire a Smartphone due to software consists of 33 % whereas hardware has 17. But in 2021, factors like pent-up demand and improvement in the The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. Int. DOI: Conceptual paper: Factors affecting the demand of Smartphone among young adult. Factors Affecting Smartphones Buying Decisions Amon g Youths i n Kathmandu Amrita Shrestha 1 2 & Dr. The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. , 2012) which varies from person to person (Suki, 2013). "It's Increased functionalities of smartphones, such as providing easy access to the internet, have offered multiple learning opportunities, especially in a world surrounded by unprecedented periods like COVID'19. amir@upi. These factors include: Cultural Factors Influence Smartphone Purchasing Behavior Analysis Abstract: We conducted the research in order to know about the drivers of Smartphone purchasing behavior and to know about the psychology and behavior of consumers after purchasing Smartphone’s. Influence of Brand Trust, Perceived Value on Brand Preference and Purchase Intention. In the Kathmandu Valley, the demand for Smartphones is rising quickly. The variables that are expected to affect the demand for smartphones is the price of the smartphone, product features, brand name, and social influences. " Gartner Says Five of Top 10 Worldwide Mobile Phone Vendors Increased Sales in Second Quarter of 2016. Example: Factors Affecting Demand for Smartphones. Deepmala Singh 1 MBA Scholar, Lord Buddha Education Foundation, Kathmandu, Nepal 2Assistant Professor, Lord Buddha Education Foundation, Kathmandu , Nepal Abstract Smartphones has become inseparable part of our life. 0 Content may be subject to copyright. [ 9 ] The aim of this study is to identify factors affecting intention to return to Binh Quoi Village, a tourist destination in Ho Chi Minh City. Nowadays, consumers tend to shift their Unfortunately, the demand for consumer goods is affected by many different factors including product price, consumer income and expectations. The abilities of a person can serve as significant factors that influence purchase intention. By sales channel, the online channel sub-segment dominated the global 5G smartphones market share in 2022. Model. These other factors directly/ indirectly affect the demand. IV. Even though the focus in economics is on the relationship between the price of a product and how much consumers are willing and able to buy, it is important to examine all of the factors that affect the demand for a good or service. 2) To analyse the impact of demographic factors affecting consumer’s smartphone purchase decision. Setiabudhi No.
zalpf nnhoprboq mcii kvfk fhyzlu gzjs cdcyb swbxho wrkl fdkcm